Challenge

To create, launch, establish and support a new brand in the highly competitive consulting and digital transformation management space.

Response

  • We supported the development of the Silverstone Edge brand including facilitating the consolidation of their brand philosophy, brand story, vision and messaging.
  • We developed a comprehensive suite of brand collateral including stationary and marketing materials.
  • We styled, photographed and produced a series of company images to articulate the brand essence and its charismatic leadership.
  • We built and maintain the company‚Äôs website.
  • We launched the brand to key government and large corporate stakeholders at events in both Canberra and Melbourne
  • We achieved target media coverage for the Canberra launch.
  • We created, maintain and promote a social media presence for the brand.

 

OPF is retained to provide ongoing PR counsel and business development support to the brand.